Marketing investment to drive your sales

Targeted TV investment

Targeted TV investment to bring new consumers into the category

  • Two 4 week bursts beginning in June 2010.
  • 30 second advert showing Maximuscle as experts in muscle nutrition, featuring England Rugby player Ugo Monye.
  • Tactical ads across Sky Sports 1, 2, 3, 4, Sky Sports News, Exteme Sports, Eurosport and ESPN.
  • Broadcast sponsorship of targeted programming on Eurosport from June until December 2010.

Heavy Presence in top fitness and lifestyle titles

Regular advertising and editorial
  • Regular advertising and editorial in Men's Health, Men's Fitness, Rugby World, Fighter's Only and Muscle & Fitness.
  • Solus sponsorship of the annual Men's Health Bookazine.
  • Online display ads educating consumers on how Maximuscle can help them train harder.

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Developed by Maxinutrition, Europe's leading Sports Nutrition supplier. Maxinutrition is a trading name of GlaxoSmithKline UK Ltd. registered in England & Wales. Company No. 04310159