Marketing investment to drive your sales
Following our launch campaign in January 2010 which saw our first foray into TV, we achieved an impressive 17% recognition figure. We are now gearing up again for some exciting intergrated activity incorporating TV, print and online.
Heavy presence in top fitness and lifestyle titles
- Health & Fitness, Women's Fitness and Zest.
- New catalogue to be inserted in top fitness and lifestyle titles during key periods in 2010.
Targeted TV investment
- Two bursts during key periods in 2010.
- 30 second advert.
- Sky 1, Living, Fiver, ITV2, E4, Film4, More4, MTV